New VisitScotland Regional Director for Ayrshire
VisitScotland has appointed Lynsey Eckford as their new Regional Director covering the Ayrshire and Arran region.
Ms Eckford will now work with stakeholders and partners to find ways to support the growth of the visitor economy.
And the new regional director said she is keen to engage with the communities throughout the region.
She said: “The last few years have been transformative for everyone. And as I start in this new role with VisitScotland, I am excited to work with and support the community and tourism industry in Ayrshire and Arran as we move forward towards recovery.”
Daniel Steel, CEO of AADA, said "We’re delighted to welcome Lynsey to Ayrshire and Arran. She has a wealth of knowledge and previous experience of working in the region so she knows just what a special destination this can be. We’re looking forward to building on our close partnership with VisitScotland and to working closely with Lynsey and her colleagues to move the recently launched Ayrshire and Our Islands Visitor Economy Strategy into delivery, with all partners playing their part to make a meaningful difference to our businesses and communities."
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